01
Project Details
Next Project Leads is a lead-generation initiative by EMG Virtual Assistance Services, a Philippines-based agency focused on building predictable, sales-ready pipelines for growing businesses.
It specializes in done-for-you outbound services including prospect list building, campaign strategy, copywriting, and CRM hygiene, paired with multichannel execution across LinkedIn, email, and high-intent landing pages.
02
Challenges
The existing WordPress site arrived incomplete and unstable. It relied heavily on templates and had bugs and broken integrations. Key e-commerce functionality was missing, with no add-to-cart or checkout, which meant poor usability and very little conversion potential.
03
Solution
I redesigned and rebuilt the website for clarity, speed, and conversion. The rebuild included WooCommerce for service-based products, a streamlined checkout flow, and PayPal and card payment integration. The finished site achieved a 98–99% speed score.