Eastvantage
Eastvantage is a Belgian outsourcing company operating in the Philippines. As my third employer—similarly to my role at Hoppler—I handled brand identity development, video ad campaigns, website design, as well as digital and printed marketing materials.
Challenges
Adapting to Eastvantage’s established brand guidelines wasn’t particularly challenging since they were already in place. However, they didn’t have a dedicated graphic designer before I joined, and their social media team was handling design tasks. I was the first to take on the designer role, which allowed me to elevate their materials to a more professional standard. By this point in my career, learning and following brand rules had become second nature, thanks to my experience with various employers and clients.
Solution
During this period, I introduced new design strategies while collaborating with my team to ensure brand alignment. I also leveraged my video expertise to produce engaging ads, and had the chance to further refine my graphic design and UI/UX design skills in the process.
Eastvantage Basketball Team Jersey
Eastvantage Folder
Eastvantage Wall Decal and Frames
