510 Wealth Advisors
510 Wealth, a London-based Filipino-Chinese firm, is dedicated to helping Filipino families achieve their dreams by exploring opportunities beyond the Philippines. Castile Consulting, the holding company of 510 Wealth, approached me with the task of creating a comprehensive brand identity and marketing materials.
Challenges
The client had no initial design or direction for 510 Wealth and entrusted me with creating the entire brand identity from scratch. The challenge lay in the fact that the client had no clear preferences, relying entirely on my vision and expertise to guide the brand’s creation.
Solution
I developed three design drafts based on my own interpretation of the brand’s essence. Considering the owner’s Filipino-Chinese background, I incorporated elements of Chinese cultural beliefs into the branding, ensuring the logo and color scheme not only carried strong visual appeal but also conveyed deep, meaningful symbolism.
After presenting the initial designs, the client was able to provide input and ultimately decided to combine elements from Logo Mock-Ups 1 and 2, which led to the final logo for 510 Wealth.